With more than 10 years' experience across television, advertising and branded content, Sammy has delivered stills, motion and integrated campaigns for brands including Samsung, ANZ, Land Rover, Woolworths, 2degrees and Silver Fern Farms. Her experience spans both agency and broadcaster environments, including TBWA NZ and TVNZ.

From casting and locations through to managing complex production logistics, Sammy has produced projects of every scale. Calm under pressure and meticulous in her planning, she brings together the right people for every brief and keeps productions running smoothly from start to finish. With a practical, solutions-focused approach, she's the steady hand that keeps everything moving, no matter how complex the job.